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A fresh perspective on the new Toyota Prius

Hybrid cars are quiet, fuel efficient and stress free, but many drivers think that they’re better suited to urban driving. Many think you have to plug them in to charge them up. Toyota needed to change those myths. So we crafted a multichannel strategy based around video.

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Spot the hybrid driver

Toyota set us a challenge – to change the perceptions people have of hybrid cars. So we created multichannel content with a fresh approach, based around the idea that, in fact, there’s a Toyota hybrid for everyone. The campaign has just made its debut in the latest issue of This Way, Toyota GB’s magazine…

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A divisive cover for Modus magazine

If Britain votes to leave the EU, how will that decision affect the built environment sector? This was the scenario Modus asked its readers – members of the Royal Institution of Chartered Surveyors (RICS) – to consider in May’s cover story. The answer? To be divisive ourselves…

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SEO content? Think pandas and penguins

A recent SEO seminar at Sunday highlighted the mind-boggling technology that lies behind Google’s page ranking system. In a nutshell, Google’s megabrains created two types of algorithm to thwart the spammers and boost quality search results: Google Panda and Google Penguin.

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Strategy and Planning Director required

Sunday is on the hunt for a dynamic, intelligent and collaborative individual to
lead planning and content strategy at the agency. The successful candidate will help develop all our clients’ content strategies across different platforms and multiple audiences.

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Multi-channel Smart Home content for John Lewis

We recently created a range of omni-channel content to help make John Lewis the go-to retailer for smart technology. From fridges that track your groceries levels, to thermostats that react to the weather, John Lewis stocks an incredible array of smart products.